What’s a “Bleed” in Printing—and Why Does It Matter?
Have you noticed that professional print materials extend perfectly to the edge with no white borders? That’s a bleed in action. In print design, a bleed is that extra space beyond the final trim size where your background colors, patterns, or images…
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Behind the Scenes: Full-Service Solution for Custom Packaging
At Executive Printing, we love partnering with brands that value both form and function. Our recent project with Ugmonk is a perfect example of that synergy — a blend of minimalist design, premium materials, and practical use. In this short…
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How to Design a Flyer That Grabs Attention
In a world full of scrolling, swiping, and skipping, a well-designed flyer still has the power to stop people in their tracks. Whether you’re promoting a sale, announcing an event, or introducing a new product, your flyer has one job:…
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Behind the Scenes: Bringing the Superior Outdoor Products Catalog to Life
At Executive Printing, every project tells a story — and the latest catalog for Superior Outdoor Products is no exception. From vibrant ink to precise stitching, this piece showcases the detail and craftsmanship that goes into producing a high-end printed…
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Perfect Perforation: The Practical Finishing Touch That Makes a Big Difference
When it comes to printed materials, it’s often the smallest details that make the biggest impact—and perforation is one of those unsung heroes of finishing work. Whether you’re designing a direct mail piece, a ticket, or a tear-away coupon, perforation…
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Scratch-and-Sniff Scents on Printed Pieces: Engage More Than Just the Eyes
Scratch-and-sniff printing transforms an ordinary printed piece into a multi-sensory experience—inviting your audience to see and smell your message. It’s a powerful way to spark curiosity, build emotional connection, and drive foot traffic. Wood Stove Store Mailer with smoke scent…
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5 Must-Have Print Materials for a Successful Trade Show
Trade shows are a prime opportunity to connect with potential clients, showcase your services, and leave a lasting impression. But in a sea of booths and brands, how do you stand out? Print materials remain a powerful way to capture…
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The Psychology of Color in Printed Marketing Materials
Color plays a powerful role in shaping emotions, influencing decisions, and reinforcing brand identity. When used strategically in printed marketing materials, colors can enhance messaging, improve brand recognition, and drive customer engagement. Our powerhouse commercial press, Heidelberg Speedmaster CD 102,…
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The Power of Print: Enhancing Your Digital Campaigns with High-Quality Print Materials
In today’s digital-driven world, it’s easy to focus solely on online marketing. But the most successful campaigns seamlessly integrate both digital and print elements, ensuring your brand reaches audiences through multiple touchpoints. At Executive Printing, we specialize in producing high-quality…
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Wire-O Bound Booklets: Durable, Professional, and Customizable
At Executive Printing, we specialize in high-quality Wire-O bound booklets that combine durability with a sleek, professional finish. Whether you need calendars, books, reports, programs, or catalogs, Wire-O binding is the perfect choice for a lay-flat, easy-to-use design that enhances…
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