Need more room to tell your story?
A printed catalog is one of the most effective tools to share your products, services, or mission. But sometimes you need a little extra space for materials that don’t fit neatly into a page layout—things like price sheets, order forms, event flyers, or even personalized notes.
That’s where a back pocket comes in.
Adding a custom pocket to the back cover of your catalog or informational booklet turns it into a multi-functional resource that your audience will want to hold onto. Whether you’re in retail, real estate, healthcare, education, or nonprofit work—a pocket allows you to extend the life and usefulness of your catalog.
A pocket adds:
Fully Customizable Pockets
At Executive Printing, we’ll help you design a back pocket that complements your catalog layout.
You can customize:
Pocket is so versatile
Over the years, we’ve seen just how versatile a back pocket can be—especially when it comes to meeting the unique needs of our clients. For example, several nonprofit organizations have added back pockets to their annual reports to include personalized donor letters or upcoming event flyers, helping to strengthen their outreach in a polished, organized format.
Product-based businesses have used back pockets in their catalogs to include detachable order forms or seasonal pricing sheets, allowing them to update select materials without needing to reprint the entire catalog. It’s a flexible solution that keeps their communications both current and cohesive.
Event venues have found pockets especially helpful when handing out vendor lists, brochures, and custom quotes to prospective clients during tours. And in the healthcare field, we’ve printed informational booklets with back pockets that hold appointment cards, health tips, and contact info—all in one tidy, patient-friendly package.
Each of these examples shows how a simple pocket transforms a standard catalog or booklet into a truly dynamic resource.
Why Print a Catalog in the First Place?
A printed catalog is tangible, trust-building, and evergreen. It stays on desks, in drawers, and in your customer’s hands far longer than a digital ad.
Contact us today — let’s create a piece that’s as functional as it is beautiful.